Pestalozzi advises Vista and TripleLift on its acquisition of 1plusX
TripleLift Inc., a leading advertising technology platform backed by Vista Equity Partners, has successfully acquired 1plusX AG.
1plusX is a Swiss technology company that offers a first-party data platform. Their core product enriches publisher first party data with AI to create precise audience and content profiles in real-time. These profiles can then be activated on relevant channels from mobile to web to connected TV.
Pestalozzi advised TripleLift on all Swiss law aspects of the transaction.
The Pestalozzi team included:
Jonas Sigrist (Partner - Tax),
Beat Schwarz (Partner - Corporate / M&A),
Martin L. Mueller (Partner - Employment & Pensions),
Franz Schubiger (Partner - Corporate / M&A),
Sarah Drukarch (Senior Associate - IP & TMT),
Florian Schnyder (Senior Associate - Corporate / M&A),
Hannes F. Baumgartner (Associate - Corporate / M&A),
Martina Herzog (Associate - Employment & Pensions),
Melanie von Rickenbach (Associate - Real Estate & Environment),
Aline Haas (Junior Associate - Corporate / M&A),
Samir El Hemdi (Junior Associate - Corporate / M&A),
Manuela Morel (Paralegal - Corporate / M&A),
Philipp Wehrli (Paralegal - Corporate / M&A)
