Pestalozzi advises Vista and TripleLift on its acquisition of 1plusX | Pestalozzi Attorneys at Law

Pestalozzi advises Vista and TripleLift on its acquisition of 1plusX

25.03.2022

TripleLift Inc., a leading advertising technology platform backed by Vista Equity Partners, has successfully acquired 1plusX AG.

1plusX is a Swiss technology company that offers a first-party data platform. Their core product enriches publisher first party data with AI to create precise audience and content profiles in real-time. These profiles can then be activated on relevant channels from mobile to web to connected TV.

Pestalozzi advised TripleLift on all Swiss law aspects of the transaction.

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